License: Master Resell Rights
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Price: 2.90
Unlock the potential of Pinterest and drive substantial traffic to any page. Perfect for marketers seeking a powerful, visual platform with strong female engagement.
Discover the Secrets to Using Pinterest to Drive Massive Traffic to Any Page!
If you are a marketer and you're not leveraging Pinterest, you're missing out on one of the most versatile and powerful platforms available. While it may not be as large as Facebook in terms of sheer user numbers, Pinterest is not far behind, and it boasts unique features that offer excellent opportunities for savvy marketers.
The primary challenge brands face on Pinterest is figuring out how to relate to their audience. Pinterest is highly visual and creative; it consists of images that people pin to their boards, which others can then comment on or re-pin. This format clearly suits companies with an artistic, trendy, stylish, or visual aspect. But how can it be useful for a company selling life insurance or a blogger promoting the 'work online' lifestyle?
It's important first to dispel the myth that Pinterest isn't big. With 100 million users, Pinterest constitutes a massive and unignorable subset of the market. Furthermore, 85% of these users are female, a unique demographic for a social network, allowing you to reach a female audience more effectively. In the US, 42% of adult women use Pinterest, as well as 13% of men, which is still significant.
Another advantage of Pinterest is its accessibility; visitors can enjoy the platform without signing up, expanding your potential reach. It is also one of the fastest-growing platforms, expecting to gain another 47.5 million users in 2015. Thus, embracing Pinterest is crucial, especially considering the numerous ways you can succeed on the platform, even if your niche isn't inherently creative or visual.